Marina Savarese
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About Freelancer
Born in Sorrento and raised in Livorno, actually I live between Tuscany and Ibiza, sharing home, study and work with my cats.
Graduated in 2001 in Fashion Design at Polimoda, I began my working experience in fashion multinationals moving between Paris, Istanbul and Florence, before arriving at only 24 years old at my first entrepreneurial project “Open“, a concept store dedicated to research of emerging brands. In over 15 years of working experience I’ve followed my passion for the world of fashion and communication at 360°, organizing events and exhibitions, opening the first temporary stores and participating in markets dedicated to design. I’m the artistic director and founder of Pygiama&Superstar, my collection of street-a-porter and Morgatta Collection, my latest creative project about slow fashion and writing art, upcycling and sustainability.
Alternative, ethical and sustainable fashion are my objects of study and work in recent years, around which one I follow and develop creative projects, courses and workshops of various kinds. Also consultant for sustainable start up or company.
Since 2010 I’m regular Visual Merchandising lecture at Polimoda in Florence, Collection Design and Trend Forecasting at Marangoniin Florence (2016) and Window Display Design, Social Media for Fashion, Computer Graphic for Fashion at the GSC in Amman(Jordan, from 2012) .
I’ve published two books on the art of seduction “La bruttina che conquista“, 2012 and “Come tenersi un uomo dopo averlo conquistato“, 2013, an essay on the other side of fashion, “Sfashion” (Morellini, 2016), the guide “Firenze al Femminile” (Morellini, 2017) and “Ibiza Low Cost” (Morellini, 2018). In my blog “I hate bananas” I mainly talk about sustainable fashion, the feminine universe and contemporaneity. Since 2013 I’ve been broadcasting live national radio tips on the frequencies of M2O radio (Gruppo L’Espresso) and Radio Capital.
In 2020 I founded, together with two partners, Sfashion-net, a network dedicated to fashion micro-enterprises and independent brands with a slow + sartorial + sustainable + social + soul imprint. In April 2021 we founded W(e)ave Magazine, the first Italian magazine entirely dedicated to slow culture.
Professional Status
Education
Graduate in fashion design
Work & Experience
Freelance journalist and contributors for L’Indipendent. Writing about Critical Fashion and Critical Consumption.
Co-founder and Content Director of Weave Magazine, the first italian online/offline magazine about slow culture
Co-founder of Sfashion-net, a network for slow fashion and independent brands and designer. The aim of the project is to give support and make these realities visible to the public, through online and offline events.
Founder, Creative director and designer of my own slow fashion brand. -Design -Production development -Fabric sourcing -Marketing and Communication -E-commerce manager
Pop Up Store Retail/Trend Research/Visual Merchandising/Unconventional Marketing/Sales Assistant (English and Italian courses). Developing the philosophy "Learning by doing".
Social Media, brand communication, fair and events, photoshooting coordinator and strategic marketing for this Sustainable fashion brand made in Tuacany that do shoes upcycling discarded fishing nets
Project and realization of windows for the Pepita store's in Rome and Forte dei Marmi. According to the theme of the collection I develop ideas and projects of the windows, following the fresh and ironic spirit of the brand.
From my love for the hip hop culture to the decision to teach it seriously. After long time practicing and studying around Italy and Paris (and after a FIF diploma for musical fitness instructor), I've started teaching fitness and dance. Hype and House are my specialities, but I also teach newstyle, locking, dancehall and wacking.
My street-a-porter-deluxe brand, born in 2010! Pygiama&Superstar is my first personal collection, completely Made in Italy.
Works for some companies as fashion and graphic designer: Ballpark/MLB (San Marino), Fivenines (Prato), Palazzo Bruciato (Firenze), Instyle (Firenze), Moltissimo Bijoux (Firenze), Gold (Firenze),...
Fashion designer, graphic designer and pr for the Tuscany Brand. Press Office during Pitti Immagine Uomo january 2008. Together with Laura Tagliafraschi, we invented the new brand of erotic lingerie, MOU. Developement of brand logo, image, collection, web site, catalogue,press office.
Store Director, Visual Merchandiser, Buyer, Seller, Event Organizer. Open Concept Store was my first store based on research of new brands in the historical centre of Florence. Mixing Fashion, Design, Music, Furnitures, Books and also connect everything with art, exhibition and events. Also includes a communication agency that developed various services (graphic, fashion design, web design, books).
Woman, man and beachwear design
